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6 Leadership Communication missteps that can lead your company to success or failure.

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Poor communication from leaders can disrupt a team’s structure and performance. Leadership communication can make or break your company. Leaders need to pay attention when communicating with their team to ensure that everyone is on the same page.

Poorly delivered messages can lead to confusion, disorganization, and a decline in overall revenues. On the other hand, effective leadership communication can create a sense of certainty and accord among staff, resulting in a more productive and profitable organization. To ensure that your communications have the desired effect, avoid making these five common mistakes.

Not communicating at all

One of the most common mistakes leaders make is failing to communicate with their team. This can take many forms, from neglecting to update employees on company changes or developments to not providing clear instructions on tasks or projects. Poor communication creates an environment of uncertainty and confusion, which can lead to decreased productivity and morale.  It can also make team members do what they think is right, instead of what the company really needs.

How to correct it: Make a point to regularly communicate with your team, whether by holding weekly meetings, sending out regular updates or simply being available to answer questions. Establishing and maintaining clear communication lines will help ensure everyone is on the same page and working towards common goals.

Communicating too much

While it is important to keep your team updated, inundating them with information can have the opposite effect of what you intended. Trying to cram too much into one update or email can overwhelm employees and make it difficult for them to process everything. This can lead to apathy or even resentment towards company communications.

How to correct it: Be concise and focused on your messages, highlighting only the most essential information. If you have a lot to communicate, consider breaking it up into smaller chunks or sending it out over a period of time. Employees will be more likely to engage with messages that are easy to digest and relevant to their needs. Make it a standard practice to ask employees how they like to be communicated with. In some instances, employees might prefer and appreciate a phone call or an in-person meeting. You do not know if you do not ask!

Being inconsistent

Another common mistake leaders make is being inconsistent with their communications. This can take the form of sending out sporadic updates, skipping team meetings, changing the expectations for projects without warning or communicating different expectations to different stakeholders regarding the same matter. This inconsistency can create confusion and frustration among employees, who may feel they can’t rely on their leader for direction.

How to correct it: Try to maintain a consistent communication schedule, whether holding weekly meetings or sending out regular updates. Let your team know in advance if there are any changes to the schedule or expectations. This will help employees feel they can count on you for consistent guidance and leadership.

Being vague in your communication

When communicating with your team, it is important to be clear and specific about what you expect. Vague messages can lead to confusion and misunderstanding, ultimately hampering productivity. For example, simply telling employees to “be more productive” will not likely result in real change. Being inclusive or respectful does not mean that you cannot be honest or direct in your communication style, but it does mean that honest, reciprocal communication should be valued on your team.

How to correct it: Be specific in your communications, giving clear instructions on what you expect from employees. If you want them to increase their productivity, give them tangible goals to work towards and a timeline for improvement. The SMART goal framework can be helpful for both managing priorities and improving the communication that supports them. This will help ensure everyone is on the same page and working towards the same objectives.

Not listening

One of the most important aspects of effective communication is listening. This means taking the time to hear what your team has to say, whether it’s feedback on a project or concerns about their work environment. Active listening shows employees that you value their input and are willing to work together to find solutions.

How to correct it: Make a point to listen carefully when employees are speaking in individual conversations and team meetings. If you are not sure you understand, ask clarifying questions. And once they’ve finished speaking, take the time to consider their input before responding. This will help ensure that you consider their needs and concerns.

Not providing context

When sending out updates or giving instructions, leaders often forget to provide context for their employees. Without this context, employees may struggle to understand the purpose of the message or how it applies to them. As a result, they may feel disengaged or even resentful.

How to correct it: Make sure to provide context for your communications, whether you are sending out an email update or giving a presentation to the team. Explain why this information is important and how it will impact employees. This will help ensure that everyone is on the same page and invested in the message you’re trying to communicate.

The mistakes above can have a serious impact on your company’s communications. However, if you catch them early and make the necessary corrections, you can avoid any potential damage. Are you making any of these mistakes in your own communication? How will you correct them and empower your team to hold you accountable for improving?